in '75" was the Official Slogan of the Oakland A's that year, after they won it all in 1972 (against the Reds), '73 (Mets), and '74 (Dodgers). However, as anyone who remembers Carlton Fisk's famous Game 6 home run that year will know, "it" was not, in fact, kept alive. The next year they traded Reggie Jackson (against my better judgment, as I recall), and "it" was officially dead and buried.
Perhaps "it" lives on, however, in Philosophers' Carnival #75. Go check!